28.8.23

DON OMAR, “HASTA QUE SALGA EL SOL”

21st July, 2012


Don Omar's history in these pages has been checkered: other than his initial 2006 appearance with a rare reggaetón tearjerker, he has primarily been the face of glib international megahits based on already-familiar tunes and propelled by rather generic tropical party rhythms. "Danza Kuduro" was more soca than kuduro, "Taboo" was a trance-pop update of the "Lambada" tune, and "Dutty Love" was a midtempo love horny song that borrowed Jamaican vocabulary. This is his final appearance on this travelogue (as of this writing), and is entirely in keeping with the latter-day bombastic-but-hollow party anthems that he is known for.

"Hasta Que Salga el Sol" (until the sun comes up) has left perhaps the smallest footprint of any of his 2010s #1s, but it might be the best of them. Or maybe just hearing a batucada in a pop song is an effective way to bypass my critical faculties. Lyrically it's extremely simple, just a celebration of partying all night delivered in Omar's signature half-growl, half-holler, cycling through the same few stanza patterns again and again. Musically, though, it's fascinating, a hard dance song with drums borrowed from Brazilian Carnaval sambas, an extremely funky bassline, and chiming guitar accents that make me think of contemporary indie rock. Credit to Ray "El Ingeniero" Casillas, a New York-based producer who seems to specialize in big-tent Zumba-friendly productions for the boldface names in Latin music.

The only official video is a lyric video, about which the only interesting observation I can make is that the ecstatic, oh-ee-oh-oh choruses are spelled in a way that follows English conventions, not Spanish ones, giving away the market the song was meant for. And indeed, unlike the vast majority of the other songs covered here, it only appeared on three non-US charts. In the US, its most notable appearances have been as the theme song for Miss America 2012 and in a dance event at Disney World; corporate cuddliness may well be Don Omar's most salient legacy. 

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